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Aurélie COUNIL

NEW YORK

En résumé

I have been working for 3 years at Gault&Millau (a French independent gastronomic and wine guide) as an Event, Communication and PR Manager.

Throughout this experience, I have successfully managed 20 events each year with Chefs and sommeliers in very prestigious places (hotels, restaurants) around France.

The last one was a large booth staging wine and food pairing workshops during the international wine fair Vinexpo in Bordeaux, France. 16 Chefs and sommeliers from France and abroad participated such as Francis Mallmann (Argentina), Thomas Bühner (Germany), Arnaud Lallement (France), Jonnie Boer (Belgium)... -- > https://plus.google.com/u/0/photos/ +gaultmillau/albums/6164659523592110881

I have a strong experience of :
- Managing PR agencies, building relationships with key influencers and journalists
- Maintaining day to day close relationships with Chefs, sommeliers and winemakers
- Leading operations with all services providers (printers, creation suppliers, logistics, video directors, editors and photographers)
- Meeting with the expectations of all partners and sponsors (such as the brands Mauviel, Thienot, Baron de Rothschild, Nicolas Feuillatte, Kaviari, Evian Badoit, Mumm…)



Mes compétences :
Community management
Communication
Gestion de projet
Marketing
Evénementiel

Entreprises

  • Gault&Millau - Event & PR Manager

    2012 - 2015 Communication:
    Definition of the communication plan, social media strategy and community management

    Events: Head of the following events:
    - Gault&Millau Tour: Gathers France’s regional Chefs (6 per year – 200 Chefs per event and 15 partners)
    - France Guide Launch: The profession’s unmissable meeting (550 people – 80 most prestigious chefs on stage)
    - Intergenerational Meetings: At the core of the transmission (2 veterans Chefs share their knowledge with 3 Young Talents – 4 times per year)
    - Gault&Millau Young Talents’ Endowment: equip 12 Chefs per year to open their first restaurant
    - Vinexpo 2015: Coordination of special booth - 300m2 dedicated to wine and food pairings, with cooking demos by the most prestigious Chefs in the World
    PR: Coordination with agencies, building relationships with key influencers and journalists

    Management:
    - Day to day and one on one relationship with chefs, sommeliers and winemakers
    - Management of all service providers (printer, creative, logistic, video director, editor and photographer)
    - Management of all sponsors ( Mauviel, Thienot, Baron de Rothschild, Nicolas Feuillatte, Kaviari, Evian Badoit, Mumm…)
    - One intern in charge of operations

  • Cegid - Chargée de marketing opérationnel

    2011 - 2012 Marketing supporting creation and update
    Event coordinator
    Web animation: e-mails campaign, web site, lead campaigns

  • IFTH - Chargée de marketing transfert d'innovation

    2010 - 2011 Marketing supporting creation and update
    Market research studies

  • Cegid - Chargée de marketing client : études et CRM

    2009 - 2010 Creation and analysis of surveys
    Market research studies
    CRM projects coordinator

Formations

  • INSEEC (Paris)

    Paris 2011 - 2012 MANAGEMENT DES MARQUES

    Master 2

  • IDRAC

    Lyon 2007 - 2011 école de commerce

    programme marketing et gestion des entreprises

Réseau

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