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Benjamin DI CRESCENZO

Paris

En résumé

Professional with 10 years of experience in strategy, marketing and CRM consulting in Europe for large companies, with a deep specialization in customer strategy (acquisition, retention and customer loyalty), customer experience (retail and digital experience) customer analytics (customer segmentation, customer development plan based on customer insights), direct marketing planning in a multichannel context.

Responsible, analytic, organized, with a high capacity to manage teams, deliver value and solve problems. Dynamic, flexible and a strong motivation for innovative business and customer insight issues.

Mes compétences :
Management consultant
Customer experience
Loyalty
Customer strategy
Innovation
Marketing
Conseil
Organisation
CRM
Distribution

Entreprises

  • Accenture - Senior Manager- Management Consultaing : Stratégie client / CRM

    Paris 2002 - maintenant
  • Renault - Direction après vente - Markerting Stratégique - Responsable étude

    2001 - 2001

Formations

Réseau

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