Menu

Claire LAMBERT

Saint-Étienne

En résumé

Almost graduated from a Master in Management with a specialization in Marketing at EMLYON Business School, I already worked in New York, Paris, Shanghai and Sydney. Indeed, I am passionate about marketing development and in understanding national specific consumer’s behaviors to be able to think global in a relevant way. In this perspective, I will soon begin my end of study internship at L’Oréal in the International Marketing department for L’Oréal Paris where I expect to strengthen these skills.

Entreprises

  • Groupe Casino - VIE Brand Manager GPA - Sao Paulo

    Saint-Étienne 2015 - maintenant

  • L'Oréal - International Marketing Assistant - DMI Elseve L'Oréal Paris

    PARIS 2014 - 2014

  • Franck Provost Paris Hair - Australia - Marketing Consultant

    2014 - 2014

  • Fred & Farid Shanghai - Marketing Consulting Mission for Guerlain

    2013 - 2013 - Definition of insights and needs of the Chinese targeted segments an comparison to French consumer behavior
    - Benchmark (reviews, positioning maps, qualitative surveys) and marketing strategies analysis of the industry
    - Recommendations for a communication plan adapted to Chinese consumers

  • Johnson & Johnson - Product Managers Assistant Neutrogena

    New Brunswick 2013 - 2013 - In charge of the Mass market range Visibly Clear (#1 on the Young Skincare market) and the Pharmaceutical range Norwegian Formula (#1 on Handcare in France)
    - Data analysis with panels : IRI, IAM, IMS Sales Analyser, Dataview
    - Benchmark and realization of competition reviews on both market
    - Development of communication supports : POS, leaflets, PR brochures
    - Management in autonomy of the responsive design project, the brand website, analysis with SEO/SEA recommandations

  • JET EMLYON - Clients and Partners Manager

    2012 - 2012 Recruiting Organization in Direct Marketing (working for l'Oréal, Kraft Foods, Danone, ect...)
    - 20 projects realized for Quick, EMLYON, and others comapnies - 100 students managed
    - Clients' needs analysis, students recruitment, projects analysis and strategic recommendations.
    - In charge of the external communication : canvassing, development of communication supports and of new databases of potential clients and partners
    Assets : Management Skills, Proactiveness and Negociation Skills

  • TOTSY, New York - Merchandising Assistant

    2011 - 2011 2nd American E-business specialized in kids and mums products on the US market.
    - Web Merchandising, product assortment recommendations
    - Help for the marketing selling arguments (calculation of ratios of selling).
    - 45 Flash Sales realized in complete autonomy
    - Internal Data Analysis (volumes, market shares evolutions) and competitors benchmark
    - Direct interlocutor with international brands: Disney, Calvin Klein, Puma.
    Assets : Autonomy, Analytical Sense, Interpersonal Skills

Formations

  • East China Normal University

    Shanghai 2013 - 2013 Main courses :
    - International Innovation strategy
    - Asian Business Environment
    - Legal Risk Management in Doing Business in China
    - Asian Business Simulation
    - In-company consulting project

  • EM LYON Business School

    Lyon 2011 - 2014 Master of Science in Management

    * Final year of Master of Science in Management
    * 3rd Business School in France (Challenge) and 9th in Europe (Financial Times) in 2012
    * Main courses : Strategic Marketing, Essentials of Marketing, Prices and value setting, Web Marketing, Consumer Behavior

  • Lycée Ampère

    Lyon 2008 - 2010

  • Lycée Vaugelas

    Chambery 2005 - 2008 With the honors

Réseau

Annuaire des membres :