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Marlière & Gerstlauer Executive Search
- Research Associate
2012 - maintenant
ULB Consult
- Analyst
2009 - 2011• Consulting: assisted the consultant / fund manager on advising either sponsors or investors in the setting-up fund vehicles (private equity, hedge funds, renewable
energy funds etc.), the choice of the best-suitable regulated or non regulated vehicle and the regulatory framework; advice
and negotiation from the sponsor’s or the investor’s perspective on the key fund terms (distribution waterfall, management
fees and rebates, trailer fees etc.)
• Communications: defined and implemented the communications strategy, conceived communication materials (notably the
Internet site)
Dr. Pierre Ricaud
- Country Manager
Issy les Moulineaux2007 - 2008• Business Development: assessed the marketing opportunities, gathered intelligence on customers and competitors, generated
leads for possible sales, followed-up sales activity, wrote formal proposals and designed the business model
• Strategic marketing: coordinated the marketing strategy to launch Dr. Pierre Ricaud onto the Romanian market
• Operational marketing: managed the budget; directed the efforts of a multi-cultural and cross-functional
team (20 + people); implemented a call center and designed an in-house training and capabilities program
• Communications: defined and implemented the communications strategy, conceived communication materials (Romanian
internet site, press files and press releases as well as advertising brochures), mediaplanning, mediabuying
• Public Relations: partnered with ProTV (main TV channel in Romania) to present Dr. Pierre Ricaud in 2 exclusive 30
minutes TV shows which reached 3 million viewers; negotiated exclusive partnership with a well-known European fashion
designer (Elena Perseil); organized press trips to France for Romanian fashion journalists
French Ministry of Defence
- Research Associate
2006 - 2006• Wrote multiple articles on strategic military defense issues, which were published on the Ministry's Internet
website (http://www.cerems-travail.fr/compteur_upload.php?rubrique_id=189&fichier_upload_id=928) and in the book
named “The CEREMS Archives - 2006”
Représentation en France de la Commission européenne
- Stagiaire
2006 - 2006• Speech writing: wrote speeches and prepared discussion subjects in different radio talk-shows for the head of the EC office
in France
• Event Communication: conceived and organized a photo exhibition on the European contemporary history; invited 25
young European artists, each representing a member country, with the special participation of award winning photographer
Erich Lessing; designed the accompanying album “100 photos for Europe”
• Public relations / press relations
Programme Alimentaire Mondial des Nations Unies
- Chargée de communication stagiaire
2006 - 2006• Management and Communications: helped establish the WFP office and its organizational structure in France; promoted
the vision of WFP through communications campaigns, conceived communications materials
• Event Communication: launched the first free international humanitarian video game (Food Force) which reached 500,000
children, fostered relationships with Fortune 500 companies at the Europe Serious Games Summit in Lyon, and presented the
game to 500 professors as a teaching material at the Educational Summit in Paris
• Public relations / press relations
Transilvania Expres
- Journaliste
1999 - 2002• Investigated and wrote articles on the local and national political, economic and legal affairs
• Took the initiative to create and coordinated the activities of the Investigations Department and edited the articles of its
members
