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Guillaume VALICON

PARIS

En résumé

Mes compétences :
Search marketing
Google
Google Adwords
Marketing
Adwords
Sem
Search
Visual Basic
Data mining
Big Data
Google analytics

Entreprises

  • Performics - Directeur Business Efficiency

    2014 - maintenant Management of the Business Analysis department
    Ensure Performance, Quality and Productivity for every client of the agency
    Analysis and optimization of multichannel online media campaigns
    Lead innovation on SEA, Social Ads, Display, RTB channels (tools & protocols)
  • Performics - Account Director SEM

    2012 - 2014 Management of 5 Search Marketing Consultants.
    Responsible for #1 French e-retailer Search Marketing strategy, optimization and performance on Google and Yahoo-Bing networks.
    Coordination of marketing recommendations and their implementation.
    Development of predictive management tools and productivity tools.
    RFP, internal and external training, Google Adwords Certified.
  • Digitas (groupe Publicis) - Assistant chef de projet fonctionnel

    2009 - 2009
  • Performics (groupe Publicis) - Account Manager SEM / SEO

    2009 - 2011 Development of SEM/SEO synergies to optimize global profitability.
    Bid management and optimization : SEM / PPC, GDN and Facebook Ads.
    SEO technical and editorial audits and recommendations.
    RFP, research and development.
  • Nestlé - Herta - Assistant Chef de Produit

    Marne La Vallée Cedex 2 2008 - 2008
  • L'Oréal - La Roche-Posay - Assistant Chargé d'études Marketing

    PARIS 2007 - 2007
  • Webformance - Assistant chef de projet SEO

    Волгоград 2006 - 2006

Formations

Réseau

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