Mes compétences :
Advertising
Marketing
Marketing online
Média
Online Advertising
online marketing
Sales
Sales & Marketing
Social Media
Entreprises
Spiceworks
- Director of Sales and Business Development
2009 - maintenantI set up and run the London/European office of Spiceworks which specialises in the support of IT-PROs during their work and providing IT-vendors with the exclusive opportunity to engage with this audience through e-commerce, social-media, research, display ads, emails, event-sponsoring, plug-in integration, mobile and creative sponsorship opportunitities.
Leading various local sales-/consulter-teams to analyse the needs of our partners, create solutions and realize programs which meet their ROI-/KPI-expectations. A constant growth by over 80% from year to year since 2009 shows that our solutions, services and spirit perfectly meets the demand of the market.
This is achieved by engaging major IT brands and advertising agencies with our users, in order to achieve the digital marketing objectives which led to achieving/exceeding all commercial targets.
Also, establishing strategy partnerships with organisations to grow our inventory in EMEA regions.
Working with London/UK/Europe major ad agencies and their clients in order to achieve their digital marketing objectives.
Creation of marketing strategies and tactics to grow our audience in various European markets. Conception, preparation and realization of our presence at various IT-exhibitions (IP-Expo, SMAU, CeBIT, etc.). Localization of local landing-pages.
Representing/speaking at major conferences/seminars on behalf of Spiceworks.
IDG
- Director sales tecchannel
2006 - 2008Responsible for the sales- and marketing-team.
To maximise the revenue of email inventory, display ads, research, leadgen and content integration.
Establish long term relationships with leading ad agencies, direct clients and affiliate networks.
Increase profile of campany amongst clients and industry press.
