-
Andres Pintaluba S.A
- Global Animal Health Product Director
2016 - maintenant
-
Zoetis
- Marketing & Integrated Solutions Director - Swine BU
2012 - 2016
• Launch of a new product line in an established market. ~7% MS in < 1 Yr
• Customer Marketing, Supply management, KPIs tracking, implementation of corrective actions, Country support
• Investigation of new ways of communications
• Optimization of product life cycle plan in collaboration with R&D and Global
• Development of 5-Yr strategic plan, 3-Yr OP and Pricing optimization
• Strong contribution in Emerging diseases, Crisis management
• Constant emphasis on Regional/local Marketing and Operational needs
-
Pfizer Animal Health
- Associate Director Marketing - Swine BU
Paris
2010 - 2012
-
Pfizer Animal Health
- European Marketing Manager - EU HeadQuarter, Paris
Paris
2006 - 2010
New European Africa Middle East Headquarter based in Paris, France
Team Leader for the Biological European Brand Team
• Achievement of global European Brand Strategy Update analysis for the assigned brands and segments (Impact Planning Analysis, Market Research, Customer segmentation, Messaging)
• Development and implementation of European Promotional campaigns (B to B, B to C)
• Involvement into two Global Therapeutic Areas reviews aiming at building long-term new product development plans
• Preparation of two new product launches at European level
-
Pfizer
- European Marketing Manager - Ruminant BU - New York, USA
Paris
2005 - 2006
Marketing Manager Europe Africa Middle East Region – Biologicals
• Management of the whole Cattle Biological range at the European level
• Preparation and implementation of a European launch in collaboration with the Brand Project Team (Market research, Branding, Positioning, Strategy, Pricing, Promotion)
* 2006 Launch sales represented 200% of the Budget expectations
• Collaboration and Teamwork with Research Centers, Regulatory and Global Marketing
• Involvement in the organization of European Expert meetings and management of a global European internal meeting
-
Pfizer
- Product Manager, Paris
Paris
2002 - 2005
• Cattle Biologicals, Parasiticides, Dry-Cow products & Companion Bios
• Launch of two vaccines in 2003 and 2005 with sales and marketing objectives achievements
• Product Management
o Strategic analysis, recommendations, Marketing plans, Field promotional campaigns (up to 7 per year), Respect of A&P budget, Sales forecasts
-
Pfizer
- Market Research Manager & Data Analyst
Paris
2001 - 2002
• Coordination of ad'hoc surveys and campaign testings (teamwork with Product Managers and Agencies)
• Market/Database Analyst & Market Intelligence for the entire business
• Portfolio analysis and recommendation for external opportunities
-
Pfizer
- Technical Advisor
Paris
1998 - 2001
- Field meetings (up to 70/year) on biologicals products, Field visits for optimization of product utilization
-
Pfizer
- Sales Representative
Paris
1996 - 1998
- Field promotion of product & territory management. District turnover increased by 7% per year over the market growth
