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Pierre DE GREEF

PARIS

En résumé

Mes compétences :
eMarketing
Profit and Loss Accounts
YoY Soft Skills
Hard Skills
Marketing Management
Product Marketing
Upselling
Brand Management
New Business Development
Retail Marketing
Mobile-First Design
Big Data
eCommerce

Entreprises

  • Pernod Ricard - Chief Digital Officer

    PARIS 2018 - maintenant
  • GREEN PARK CONTENT Ltda - Chief Executive Officer

    2015 - 2018 : GREEN PARK CONTENT Ltda -------
    * I.C.H.E.C, Commercial Engineer (1990- Chief Executive Officer
    1995)
    * Built the leading content marketing agency in Brazil : brand publishing
    Expertise * From scratch, recruited, trained and motivated 50 people
    * Digital marketing * Built high expertise on Mobile first content
    * Brand Publishing
    * Mobile Devices & Applications * Built video studio producing web series

    * Data centricity * Creation of more than 22,000 pieces of content
    * Reporting to the Board of Investors
    * Managed successfully the P&L with 500% profit margin YoY
    Soft Skills
  • Apple - Chief Marketing Officer

    PARIS 2005 - 2014 * Entrepreneurial profile * People development
  • Orange - Strategic Marketing Manager

    Paris 2003 - 2015
  • Orange - Commercial Director

    Paris 1999 - 2003 * Golf, Kite, Muay Thai * Building of Entertainment Services Strategy: Music, VOD -------
    * Built first digital ad sales team for agencies
    Languages
  • Orange - Sales Manager

    Paris 1997 - 1999
  • BELL CANADA - Sales Manager

    Montreal 1995 - 1997 French * First ad sales team @ Wanadoo
    Portuguese

Formations

  • Harvard University (Boston)

    Boston 2019 - 2019 Certificate in Data Sciences
  • INSEAD

    Fontainebleau 2017 - 2018 Executive Business Program
  • ICHEC ( Institut Cathol. Hautes Etudes Commerciales ) (Bruxelles)

    Bruxelles 1990 - 1995 Ingénieur Commercial

    ) * Commercial: first digital initiatives on Sell In/Sell Out

Réseau

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