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Serge MAL

ST GREGOIRE

En résumé

 Overall responsibility for accounting, year-end P&L statement, project management and performance by leading international and cross-functional teams in multinational as well as innovative,
fast growing “start-up” activities.

 M&A transactions: Business evaluations, assessment, purchase price evaluation, pre- and post-merger integration.

 Digital Broadband (IPTV) & Broadcast Markets – Business Access Strategy – New usage models anticipation.

 SKILLS
 Multiple International / cross-functional teams leadership (France, USA, Asia).
 Multi-Party Alliances & Partnerships - New Business & associated Team creation.
 Strategic Business Plan for Boards of directors and shareholders reinforcement.
 Profit Centre creation prior pre-merger integration.
 Value Creation - Business development - Executive coaching.

 STRENGTHS
 Highly committed to results and growth based on international activities.
 Business Analysis and Transformation - Strategic planning - Budget process.
 Entrepreneurial Leadership - Market and new business models set up.
 Capacity to define - to structure - to federate - to deliver.
 Day to day R&D, Sales and Marketing Teams management.
 Emmy Award (USA) & IBC Awards (Europe) winner.

Entreprises

  • Teamcast - EVP & General Manager - CEO TeamCast Inc - Member of the Board

    2008 - 2016  Terrestrial and Satellites Broadcasters (DVB T2, DVBS2, ATSC, other International standards…).
     Refine initial positioning with Business transition: From an OEM to an End User Equipment strategy.
     Setting up of Strategic Business Plan for Board of directors and shareholders reinforcement.
     Acquisition of Ditocom Company and set up of a new product line –Day to day Sales and Mkt management.
     IBC double award winner for the first worldwide DVB T2 SFN network deployment in Finland.

  • Technicolor - NIS (Network intelligence Solutions) General Manager – “Top 100” Thomson member

    Issy-les-Moulineaux 2006 - 2008  Integration of the previous Multimedia Activities (Thales) within Thomson organization.
     Ensured IPTV and Mobile TV cross-Business units initiatives within Thomson
     Co management of NIS Profit Centre (IPTV and VOIP merging group).
     Fully accountable for IPTV and Mobile TV Services Platform: IPTV leader (Smartvision IPTV middleware).
     Business Development management at the Division Level - Specific M&A mission for level 1 management.

  • Thales - Multimedia Business Unit General Manager

    Courbevoie 1998 - 2005  Takeover of Matra Communication’s Image activity in a new entity: Thales Multimedia Activity.
     Manage P&L across all factors of product development and management: Marketing, Support, Sales, R&D.
     Define & Deliver solutions to address Broadcast and Broadband players for both IPTV and Mobile TV.
     Winner (team) of Orange IPTV RFP for IPTV services plan (Orange TV - Smartvision TV).
     Winner of an Emmy award for Test & Measurement worldwide Strategy.
     High profitability before acquired by Technicolor in 2005.

  • Lagardère - Matra communication - Tests & Servers Department Manager

    1990 - 1998  Creation of a Digital Television Activity within the framework of a diversification for Matra.
     Creation of a Matra’s Digital TV Competence Centre in Rennes with associated recruitment MKT/R&D.
     New concept Digital Video, EPG, Analyzers and IPE generators – Worldwide first MPEG 2 solutions.
     Reached a multi-million alliance with Tektronix on MPEG 2 Tests & Measurements activities.
     High Profitable Entity acquired by Thales Broadcast in 2007...

  • Schlumberger - TV Marketing Leader

    Paris 1985 - 1990  Identified new TV applications and refined the development of TV Product required for Digital TV phase 1.
     Setting of cooperation with Matra Communication regarding TV test product portfolio.
     Definition and launch of the first worldwide D2macPacket Analyser.
     Defined the sales strategy for both Micropross equipment and Schlumberger Logic Analyzers,
     Provides technical support (sales engineers & customers) regarding network infrastructure.

  • Micropross - Sales & Marketing Director

    1982 - 1985  Developed and implemented the sales strategy for direct and indirect business positioning.
     Lead and successfully managed RFP/RFI process (France Telecom - Dassault - Schlumberger…).

Formations

Réseau

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