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Hecker LOREN

Paris

Electionseuropéennes 2024

RETROUVEZ GRATUITEMENTLe résultat des européennes à Paris.

En résumé

- Plus de sept ans d’expérience en publicité (traffic et chef de groupe), design (édition, retail et merchandising), relations presse et publiques, événementiel et en communication corporate
- Qualités d’analyse stratégique, d’organisation et de communication ; gestion de compétences et d’équipes, notamment internationales
- Connaissance du marché sud-est Asiatique (un an à Singapour)
- Habituée à travailler en anglais. 100% Mobile

Entreprises

  • Publicis - Chef de groupe

    Paris 2015 - maintenant

  • BETC - Chef de publicité

    Pantin 2012 - 2015

  • Open D Asia - Traffic Manager

    2012 - 2012

  • EURO RSCG - BETC - Traffic creation

    PUTEAUX 2010 - 2011 Responsible for :

    - Coordination of Client related activities between the various departments of the Agency
    - Internal communication between the Creative department and Client account managers in order to facilitate the creation of avertising campaigns
    - Set up and management of the Creative planning to produce (print and TV) and launch campaigns especially in mass media
    - Organisation of creative briefs, selection of the Creative team (Art Director and Copywriter), coordination of the on-going follow-up meetings
    - Chairman and CEO/Creative Director’s assistant
    - Internal coordination of business development activities
    - Print and TV production for national and international advertising
    - Benchmarking and contract negotiation for creation of story board, draft and animatics
    - Analysis of web consumers behaviour

  • Euro RSCG BETC - Internship Traffic creation

    PUTEAUX 2009 - 2009 Traffic manager’s assistant standing in for other traffic creation. At the end of the internship, BETC made an offer of employment to join as Traffic Creation

  • Wellcom - Internship as press attaché and assistant to account Directors

    2009 - 2009 Assignments :

    - Responsible for the French charity « Enfants et Santé » and the setting up of an event to promote and collect donations. (finding sponsorship)
    - Preparation and publication of Press releases and Press books
    - Competitors’ analysis
    - Press and Public relations
    - Event organiser to launch new products and services

    Accounts :

    Fédération Enfants et Santé, Acadomia (French homeschool leader)

  • MEANINGS (Paris) - Internship as project manager's assistant

    2008 - 2008 Assignments :

    - Preparation of press articles and news briefs
    - Follow-up of documentation creation to from initial draft to final sign-off especially for companies’ internal newsletters and magazines,
    - Preparation of mailings
    - Benchmarks and analysis of Competitors’ communication strategies

    Accounts :

    Eco emballage, SNCF, RATP, Thalès

  • Be-Pôles - Internship as communication manager and designer

    2008 - 2008 Assignments :

    - Responsible for acquiring the harbour of Strasbourg as a client,
    - Benchmarking
    - Competitors’ analysis
    - Development of communication strategies for differents brands
    - Packaging development

Formations

Annuaire des membres :