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Diageo (Guinness Cameroon Hub)
- Acting Brand Manager Lagers, Malts, RTD
2011 - maintenant
Brand Management, strategy building, activities and performance follow-up, portfolio management for all Lagers (Windhoek Lager, Satzenbrau, Gold Harp), RTD's (Smirnoff Ice, Gordon's Spark), and Malts (Malta Guinness & Malta Quench)
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Diageo (Guinness Cameroon Hub)
- Assistant Brand Manager Lagers & RTDs
2011 - 2011
In charge of brand management, performance review, marketing strategies development and implementation for 6 brands of the Diageo Cameroon Hub Portfolio (Smirnoff Ice, Gordon's Spark, Satzenbrau, Gold Harp, Pilsner & Windhoek Lager
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Diageo (Guinness Cameroon Hub)
- Marketing Graduate
2010 - 2010
As part of the Diageo Africa Graduate Program, I have been recruitedto become one of the future managers of the business. Thanks to a lot of training and coaching as well as a variety of roles (Assisstant Brand Manager Innovation & Spirits then Assistant Brand Manager Lagers & RTDs, I am on the right path to achieve my goals.
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Diageo(Guinness Cameroon Hub)
- Assistant Brand Manager Innovation & Spirits
2010 - 2011
As Assistant Brand Manager Innovation & Spirits
-Support to product development key milestones through:
*Input to Gate paper with Market Analysis
*Management of two product test markets (Project Kitty/ Introduction of the Premium Spirits 20cl formats- Baileys, Johnnie Walker Red Label, J&B, Smirnoff Red Vodka and Gordon's Dry Gin) including resources management and training (6 resources for Kitty in 4 bars and 15 ressources for 20cl Test Market in 60 bars), Activity Reporting, In-Bar Promotions Management
*Lead for the launch of the Premium Spirits 20 cl Format Range (April 2011) including management of agencies, Resources Training (Adaptation & content creation for Training Decks in French and English for Salesforce, Bar Staff, Brand Ambassadors, Internal Public),support on promotion management
*Budget Planning & Management (Follow-up, reporting) for Innovation section Brands and projects
*Process Champion for the Innovation Section
*Member of the company Internal Audit/tester Team.
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PROXIMITY SA
- Agency Category Manager
2009 - maintenant
As Agency Category Manager, I am in charged of the conception and implementation of promotional activities for our client's several brands.
This is all about brand management and comprehension of strategic objectives.
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Diageo (Guinness Cameroon Hub)
- Guinness Brand Manager Consideration
2009 - 2009
For a maternity coverage, I took the role of Guinness Brand Manager Consideration in support to the Guinness Brand Team. In this role, supported the plannification and implementation of a big event, "La Grande Rencontre" with Samuel Eto'o Fils (Internal Engagement- 200 persons, Press Conference- 100 persons, Meeting with Consumers- 200 persons), and lead the design and production of the 2010 Guinness Brand Calendar
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PROXIMITY SA
- Chef de Projet Junior
2009 - 2009
In Charge of Events Organization:
Organization of an exhibition for 90 persons
Hand in the conception and commercial promotion of the Cameroon Cities' Festival.
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PROXIMITY SA
- Junior Project Manager
2008 - 2008
Participation to the upstream phase and the construction of the right solution, budget estimations and proposals, conception of commercial and communication tools. Events : Miss Cameroon 2008, Le Kolatier 2008.
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REED EXHIBITIONS
- Conference Assistant
Puteaux
2007 - 2007
For Infosecurity, Storage Expo 2007 and Documation 2008:
Management of the exhibitors' communication (use of Kermeet and basis in HTML), management of the registrations to the congres (use of GTI), e-mailing, hand in the creation of the program leaflet, improvement of the visitors' rate of satisfaction.
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DELMAS
- Sales/Marketing Assistant
2006 - 2006
Analysis of results for several accounts: Statistical analysis and strategic pieces of advice
Commercial actions: Through customers’ visits, increase of 5% of August turn over.
