Anne-Sophie GREFF

En résumé

Entreprises

• Es Saadi Gardens & Resort - Marketing executive

  2013 - 2014 - Designed and implemented the e-marketing strategy
  -->optimized web presence (online travel websites, social networks, Tripadvisor) and coordinated the redesign of the official website
  - Implemented the offline marketing strategy (advertising media plan, printed marketing materials, photos shooting, film making, press visits)
  - Managed events organization (concert, photo exhibition)
  - Reported on monthly results (website traffic, Facebook and e-commerce websites statistics)

• Es Saadi Gardens & Resort - Marketing & Communication Executive- Internship

  2012 - 2013 - Designed and implemented the e-marketing strategy
  -->optimized web presence (online travel websites, social networks, Tripadvisor) and coordinated the redesign of the official website
  - Implemented the offline marketing strategy (advertising media plan, printed marketing materials, photos shooting, film making, press visits)
  - Managed events organization (concert, photo exhibition)
  - Reported on monthly results (website traffic, Facebook and e-commerce websites statistics)

• Brand Advocate, digital communication agency - Digital Project Manager - Internship

  2012 - 2012 - Analyzed needs and suggested digital communication solutions for Viktor&Rolf, L’Oréal
  - Prepared the creative brief and worked with creative teams to design email campaigns, mobile sites, flash code animations, online banners, website animations
  - Followed up the online development of these projects according to the client’s requests
  - Planned internal resources and managed project budgets
  - Reported on monthly results (email campaign effectiveness, number of clicks, number of visits…)

• Student Organization Le Monocle - Communication Executive

  2010 - 2011 Le Monocle, student organization publishing the guide book of hospitality and tourism of Reims | France
  - Coordinated internal and external communication and promotion
  - Managed events organization (several animations and a cocktail party for the launch of the book)

• LAKAL Gmbh - Human Resources Assistant - Internship

  2010 - 2010 - Followed up workers schedule plan and contacted temp agencies to adjust workforce
  - Created internal communication tools (information sheets)
  - Translated official documents into French (employment contracts, work certificates)

• Reims Management School, Chaire en Marketing et Management - Chargée d'étude

  2010 - 2010 Conducted a marketing study on consumers perception of food labels

Formations

• Reims Management School - RMS

  Reims 2009 - 2013 Main classes:
  - Marketing & brand management
  - Communication
  - Luxury hospitality management
  --> Master thesis topic: Luxury hotels and web 2.0
  
  Four-month exchange semester with Nicholls State University - Louisiana, USA

• Lycée Henri Poincaré (Nancy)

  Nancy 2007 - 2009 Two-year undergraduate studies in business

• Lycée Franco Allemand

  Saarbrücken 1999 - 2007 French-German High School Diploma
  
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Réseau

• Anaïs JOYEZ

• Caroline LY

• Dominique MARTIN

• Julie SMIS

• Léo ROBERT

• Nazim HAMILA

• Paul-Marie ROMBAUT

• Rémi CRISTOL

• Romain FRANCOIS

• Stéphanie DELCROIX