EMC International
- EMEA Marketing Campaign Manager
Luxembourg2012 - maintenant
EMC EMEA South
- Midmarket Marketing Manager
2007 - 2011Manage marketing campaigns for EMC in the EMEA South region (Europe South, Middle East and Africa: 68 countries and 6 languages) and follow up on results...
EMC France
- Midmarket Marketing Manager
Bezons2006 - 2007• EMC Forum, CNIT – Paris La Défense:
2006 Edition = 1,100 attendees
- EMC France Annual User Conference: 23 booths exhibition for EMC and Partners, one keynote session and 20 breakout sessions
- Project manager: Agency, Customer and Partner Relationships, PR, Logistics…
2007 Edition:
- Involved in the worldwide call for tender regarding the graphic design.
- Logistical and strategic call for tender for France.
• Marketing and Communication for Midmarket Customers:
- Marketing Campaigns Creation (and/or adaptation) for Midmarket: emailings, direct mailings, calls to action, ad-hoc websites, [one campaign awarded in 2007]
- Events organization: NAS Events, Healthcare events (IDC), Public Relation Invitations…
- Customer Value Stories: testimonial opportunity detection with Account Managers, interviews,
publication, internal and external communication.
• Internal Event: organizing the Summer Party (new CIO’s arrival):
- From the agency brief to the post-event survey - 350 attendees.
• Database Migration (from a local to a worldwide database):
- Interface with the Globalization team regarding the French database.
ViaMichelin
- Europe Event Manager
2005 - 2006• Organization of ViaMichelin’s participation to CeBIT in Hanover :
(International Tradeshow for the ICT Sector / March 15-21 2006 / www.cebit.de)
• Project manager: from the call for tender for qualifying the booth designer to the post-trade analysis. Supervised document creation and relationships with the organizer, partners and suppliers.
CISCO SYSTEMS
- Marketing and Communication Project Manager
Issy les Moulineaux 2000 - 2005External and Internal Communication, Public Relations, Events, Marketing
• Events Manager:
- Tradeshows: from booking the site to managing the leads after the show (20-300 sqm booths),
- Internal Events: annual and quarterly meetings for the French team - 200 attendees,
- Customers Events: Cisco seminars or co-marketing events with Partners,
- Partner Events: Partners Symposiums, “Forum des Décideurs Régionaux”, “Cisco CAP”...
- Charity event for “Enfance et Partage” - 400 attendees.
• Public Relations: box management (16 seats) in Bercy (sports and music venue in Paris), “Opéra de Paris” season subscription and sports event invitations – more than 1,000 attendees per year to more than 100 events.
• Intranet/Internet Publication: Internal and external marketing websites management.
• Development of Marketing Materials: collaterals (translation, edition, Website), customers value stories (interview, video, brochure, Website), Flash Tools.
• Goodies: brief, procurement, inventory.
=> Awarded in 2002 and 2005
