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Benjamin ROBERT

GUANGZHOU

En résumé

Mes compétences :
Facebook Ads
Digital marketing
Google analytics
Online marketing
Google adwords
Management
Marketing

Entreprises

  • PnP Agency - Business Development Director

    2014 - maintenant PnP Agency is a B2B specialist proven to offer one of the very best supply chains for POS & POP materials, promotional items and general printing solutions.
  • Jumia Africa - Rocket Internet - Head of Purchasing Administration & Global Buyer

    2013 - 2014 Africa's leading online retail portals, selling home appliances, electronics goods including TVs, computers, cameras, musical instruments, video games, navigation and mobile phones operating in six countries in Africa Egypt - Morocco - Nigeria - Kenya - Ivory Coast - Uganda.

    *Purchasing administration team management.
    - Building strong relationship with suppliers, organising invoice’s and packing list validation’s.
    - Cost analysis for shipping (Air - Sea - Road) - Negotiation with freight forwarder (incoterms -
    quotation)
    - Preparation and arrangement of all transport & customs documents.
    - Warehouse project elaboration: find location, prepare materials, arrange design to make it as convenient as possible, hire staff, insure safety standards.
    - Inbound/Outbound processes elaboration and optimisation.
    - Analyse all KPIs linked to the supply chain process (cost - lead time - damaged items).

    *Regional purchase for electronics general merchandise (from China - Europe - USA).
    - Products, categories and competition analysis, interpret reports to develop an offer adapted to local demand.
    - Find the right suppliers, budget global purchase, negotiate prices.
  • Lazada South East Asia - Rocket Internet - Country Manager Marketing

    2012 - 2013 Lazada is the biggest online retailer for home appliances, electronics goods including TVs, computers, cameras, musical instruments, video games, navigation and mobile phones operating in five countries in South East Asia - Indonesia - Thailand - Malaysia - Vietnam - Philippines.

    - Team management
    - Online marketing development, creation and optimisation of campaigns for:
    *Google display network (GDN) & Remarketing.
    *Search engine marketing (SEM).
    *Facebook advertisement (Wall - CPC).
    - Marketing budget monitoring.
    - Social Media strategy (Facebook, Google+, Youtube).
    - Products/categories performances analysis
  • Group Doux - Business Developer - Sales/Marketing

    Chateaulin 2011 - 2012 - Implementation of marketing & merchandising operations: advertising, promotion, products placement according to our market study.
    - Purchasing behavior analysis to estimate projects feasibility on behalf of marketing and merchandising departments.
    - Business intelligence (marketing strategy / pricing / positioning).
    - Negotiation for the referencing of new products in store and group purchasing organization.
    - Customer relationship management
  • Pierre Martinet - Business Developer - Sales/Marketing

    2009 - 2009 - Implementation of marketing & merchandising operations: advertising, promotion, products placement according to our market study.
    - Purchasing behavior analysis to estimate projects feasibility on behalf of marketing and merchandising departments.
    - Business intelligence (marketing strategy / pricing / positioning).
    - Negotiation for the referencing of new products in store and group purchasing organization.
    - Customer relationship management
  • Aéroport de Paris - Welcome agent

    Tremblay-en-France 2008 - 2008
  • Evian masters (Golf) - Logistic department

    2007 - 2007
  • People & Business / People & Baby - Assistant head of Marketing

    2007 - 2007 - Market and feasibility researches aiming after internal analysis to the development of new projects.
    -Consumer panels analysis.
    - Creation and implementation of marketing campaigns (radio spots, articles in news papers or online) to make known to a wider public childcare facilities and their functioning.
    - Creation of partnership for products launch.
    - Organization of seminars for managers to improve their communication skills

Formations

  • Abertay Dundee University (Dundee)

    Dundee maintenant
  • Macquarie University / ESG Paris (Sydney)

    Sydney 2009 - 2010 MBA International Marketing and Management - International Business Strategy

    International Marketing and Magement - Relevant coursework:

    - International Marketing
    - Cross Cultural Management
    - Business Law
    - Consumer Behavior
    - Organizational behavior
  • IDRAC PARIS

    Paris 2008 - 2009 Master in International Marketing & Management

    Relevant coursework:

    - International Marketing
    - Cross Cultural Management
    - International Trade
    - Business Law
    - International Finance
  • Abertay Dundee University (Dundee)

    Dundee 2007 - 2008 Bachelor of Arts in European Economy and Management

    Relevant coursework:

    - European Economy
    - Marketing (CRM)
    - Management
    - Doing Business in China
  • IDRAC PARIS

    Paris 2005 - 2007 European Marketing and Management - Relevant coursework:

    - International Marketing
    - Cross Cultural Management
    - International Trade
    - Business Law
    - International Finance

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