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Caroline BENETEAU

RENNES

En résumé

Mes compétences :
Marketing opérationnel

Entreprises

  • Centdegrés - Senior Consultant

    2015 - maintenant
  • The Brand Nation - Account Director

    2015 - 2015
  • Les Gros Mots - Account Manager

    2014 - 2015
  • Fred & Farid - Senior Account executive

    Paris 2011 - 2014 • In charge of follow up for customer project delivery (communication campaigns for TV/ print / web)
    Named accounts (Automotive industry, ea. Audi France – Kronenbourg )
    • Client brief / creative brief and team coordination
    • Guidance of project delivery, in respect of technical constraints, creative guidelines & inter agencies strategies
    • Redaction of strategic recommendations
    • Redaction & presentation of competitive benchmarks
  • Publicis Dialog - CRM Assistant

    2010 - 2011 • Implementation of sales & communication strategy of the annual CRM program
    Unilever (HPC: Home & Personal Care et food)
    • Client brief / creative brief
    • Launch and monitoring of the Facebook page “Pour tout vous dire”
  • Circular France - Sales development assistant

    BOULOGNE BILLANCOURT CEDEX 2009 - 2009 • Sales & marketing tools development: brand book, sales pitches
    • Production of sales proposals, tenders
    Major clients: Givenchy, Procter & Gamble, Beiersdorf
  • Circular France - Junior Sales executive

    BOULOGNE BILLANCOURT CEDEX 2008 - 2009 • Follow up of sales enablement operations (coaching, sales monitoring, sales cycle optimization)
    • Individual and collective recruitment, training stakeholders
    Major clients: Givenchy, Procter & Gamble Prestige

Formations

  • ESC Rennes School Of Business

    Rennes 2006 - 2010 Master in Management – English courses
    Major - International Advertising and Marketing communication
  • University Of Nantes

    Nantes 2003 - 2006 Bachelor’s degree in LEA,
  • OSCVI (Owen Sound - Ontario)

    Owen Sound - Ontario 2001 - 2001 High school - CANADA

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