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Erwan DALLASTA

HANOÏ

En résumé

Currently living in Hanoï, I follow evening MBA classes at CFVG in part of my exchange year from KEDGE BS in Bordeaux. Passionated by marketing, business development and strategy this MBA year will provide me tools I want to get. I'm currently looking for a position in Hanoï starting in the beginning of 2015.

Mes compétences :
Communication
Marketing

Entreprises

  • CVBG Dourthe - Thiénot - Assistant Brand Manager

    2014 - 2014 Worked in the Dourthe team with the goal to develop sales in the world and improve marketing tools
    * Worked on wine vintage updates for 9 Bordeaux estates, 6 wine brands and other wine properties ;
    * Participated in events to represent Dourthe as ambassador: Vinisud exhibition, ``primeur'' week, private tastings ;
    * Worked on web marketing and digital communication with social media, QR codes and internal new database ;
    * Led purchases of promotional and marketing items ;
    * Conducted market research in order to develop sales abroad ;
  • Procter & Gamble - Assistant Brand Manager

    Asnières-sur-Seine 2013 - 2013 Worked in the French Gillette team in order to implement marketing strategies and lead part of the brand business
    * Led the Ecommerce project: tracker creation, multi-channel plan (Drives, Amazon.fr) and various reports ;
    * Managed the partnership with Movember foundation: press event, relations with customers, digital campaign,... ;
    * Worked closely with the European headquarters on shaving preparations: analysis & strategic recommendations. ;
  • Le Défi de l'Express - Editor in chief

    2012 - 2013 The ``Défi de l'Express Grandes Ecoles'' consists in a race between 14 teams in 14 cities. Each team has to write a regional supplement of the weekly magazine ``L'Express'', to sell advert pages and to communicate about the project.
    Managed all aspects of writing activities and the publication calendar: worked with a professional journalist and 9 students to create the supplement: a large interview with a celebrity, the 6-pages main article and an agenda.
  • Mairie de Bordeaux - Economic and strategic marketing & consultant

    Bordeaux 2012 - 2012 Worked in the ``Economic Development Direction'' which helps the central office and companies to develop Bordeaux.
    * Worked in the project ``Bordeaux (Re)Centres'' which has to create dynamism in old districts in Bordeaux with new economic protagonists. ;
    * Evaluated the economic situation with meetings of actors concerned by the streets in the project area. ;
    * Influenced Project Managers in order to develop some streets after research and strategic work.

Formations

Réseau

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