Mes compétences :
Photoshop
Illustrator
Indesing
Backoffice
Communication
HTML
Adobe ecampaign
Delivrabilité
Email marketing
Microsoft Office
Entreprises
Blue butterfly
- Online Brand Manager | Direct Marketing
2014 - maintenant- Managing a team within the Online Loyalty department in order to ensure direct marketing campaigns efficiency.
- Campaigns and newsletters creation, execution and broadcast.
- Campaigns check, coordination, management and optimization.
- Communication about the campaigns to the other departments of the company.
- Project management together with the Webdesign, IT, Translation, Copywriting and Management departments.
- Launch of email marketing (trigger, one-shot, reactivation, e-CRM), SMS, and videos campaigns.
- Delivrability and segmentation improvements.
- Setting up new processes in order to increase productivity and efficiency within the team ; Training.
- Reporting, statistics and analysis | KPI's.
Blue butterfly
- E-marketing | Direct Marketing Assistant
2012 - 2014- Direct Marketing loyalty campaigns coordination and execution.
- Customers' loyalty development.
- Email marketing creation, integration, localization, management and broadcast.
- HTML optimization for email marketing.
- Targetting and statistics.
KTM Advance
- Assistant Communication
2011 - 2012* Mise en place d'une stratégie Marketing Réseau (Réseaux sociaux, site internet...)
* Mise à jour site internet (Rédaction et mise en ligne)
* Relation Presse :
- relation direct avec les journalistes
- Rédaction de communiqué et dossier de presse
- organisation d’évènements
- Présence sur les salons en tant que responsable Presse.
