Julien DUHAUTOIS

En résumé

Entreprises

• JD Consulting - Owner, Consultant

  2018 - maintenant Leveraging Data Science, CRM expertise, broad Marketing, Sales and Contact Center knowledge to help companies reveal their true potential. Most recent experiences include:
  
  - Marketing attribution modeling (in progress) to identify the most efficient marketing strategies generating leads and converting them into sales.
  - Lead prioritization and best practices for a large business development call center based on extensive SalesForce historical data.

• Club Car - Marketing Analytics Data Scientist

  2018 - maintenant I have been taking on data driven exercises paving the way for Club Car's continuous improvements & revenue growth.
  
  - Creation of SalesForce.com Reports available to all users
  - Creation of SalesForce.com performance dashboards used by leadership and executive teams
  - Closing the leads loop by identifying sales using production and registration data
  - Share Of Voice analysis
  - Sales channel communication performance analysis
  - Google Analytics and Adobe Analytics keyword audit

• SmartLead - Senior Client Solutions Strategist

  2017 - 2018 I played a leadership role at SmartLead and managed a large portion of the Client base.
  
  My Business Analyst-type skillset mixed with a background in marketing & sales allows me to see the big picture. This combined expertise is key as I provide insightful and actionable consulting advice to sales or marketing leaders & executives.
  
  I also take pleasure in developing new solutions SmartLead offers to help companies increase Lead Follow Up and Lead Status behaviors – a challenge for most sales and marketing people out there today!
  
  - Business Planning
  - Team Leadership
  - Product Development
  - Supplier Management
  - Demand Generation
  - Please see also “Account Manager” responsibilities below

• SmartLead - Account Manager

  2012 - 2017 SmartLead offers a large suite of lead management & marketing automation services, from call center to CRM and email marketing. I have been managing marketing & sales programs for our largest clients. My portfolio includes companies such as John Deere, Jacuzzi, YRC Freight, Huber Engineered Woods…
  
  - IT and Marketing Project Management
  - Strategic planning
  - Reporting, Analysis, Statistical Analysis
  - ROI Analysis
  - Database management
  - Lead Management
  - E-mail Marketing
  - Digital Marketing
  - Telemarketing Research
  - Executive reviews and day-long presentations
  - Webinar presentations
  - Account Management
  
  Some of my proudest successes include:
  - Allowing data driven decision making by designing and creating countless insightful reports. My work usually covers the entire process from formatting data, pulling it with custom queries (SQL), using data visualization software to slice and dice followed by in depth analysis and recommendations.
  - Design and management of a program to increase lead follow up by sales channel. The lead follow up went up from 60% to a steady 90+%.
  - Creation, management and reporting on a complex study providing actual ROI results identifying marketing tactics with the best yield. These results were presented at the highest level of executive. It allowed for the proper allocation of millions of dollars in marketing budget, which then resulted in increased revenue. The ROI study was designed to pay for itself as it also generated thousands of Sales Qualified Leads.

• Decathlon - WebMarketer Assistant

  Villeneuve d'Ascq 2011 - 2012 - Sales Push tools creation such as Online Selling Guides
  - Products Highlighting depending on stocks, trends and seasonality

• Ingram Micro - Product Manager

  LESQUIN CEDEX 2011 - 2011 - Preparation of marketing plans
  - Launch of products and brands
  - Implementation of various incentives for task force
  - Coordination, setting up and follow up of dedicated space website
  - Coordination with suppliers with daily relationships
  - Database, sales and ROI analysis
  - Run of a Six Sigma study

• Ingram Micro - Product Manager Assistant

  LESQUIN CEDEX 2010 - 2010 Please Refer to the Above Information

Formations

• IUT De Valenciennes (Valenciennes)

  Valenciennes 2010 - 2011 Collaborateur des Activites Internationales

• IUT De Valenciennes

  Valenciennes 2008 - 2010 DUT Gestion des Entreprises et des Administrations

Réseau

• Arthur VANPOPERINGHE

• Cédric BIAULET

• Chloé DELESALLE - DELEMASURE

• Guillaume CLEMENT

• Helene MAES

• Jonathan LECOQ

• Maxime LORTHIOIT

• Sébastien LECOCQ

• Thomas L'HOSTIS