-
Fleishman-Hillard
- Director, Research & Insights - Continental Europe, Ireland and Eurasia
2011
-
Merrybubbles Communications Ltd
- Director
2011 - maintenant
We provide marketing and PR strategies and implement them for the tech ecosystem. We cater to startups with a transatlantic or cross-channel ambition.
We have launched the French platform Overblog in the U.S.
We are currently evangelizing for Eventbrite in France.
We provided social outreach for PeerIndex in France.
We organized the first edition of the Viadeo Student Challenge event last year and are working on the 2nd one.
Contact us at hello@merrybubbles.com if you'd like to know more.
-
Ayna Partners*
- Principal. Media and Reputation management strategist, off-line and digital
2007 - 2010
- grew by 100% the visibility in France of a New York-based banker through a blog strategy. The blog won an award by French magazine "Challenges"
- provided a new online media with medium-to-long-term recommendations for brand development
- carried out brand audits at luxury hotels and resorts in France and Asia
Other clients include AP-HP and its Foundation, SFR, MKG Qualiting, LWA, EPWN, General Electric, HEC business school...
*Ayna Partners is a network of coaching and consulting professionals tending to international managers and business leaders
Paris-based, international travel (mainly Asia and USA)
-
A government
- Head of Communications, International Affairs @ office of the President
2002 - 2006
- provided official communication content: speeches, statements, medias, etc.
- grew by 100% positive foreign media coverage from a negative starting point via a brand content strategy
- advised as part of the official delegation at the 1st World Summit On The Information Society
Paris-based, extensive international travel (Mainly Europe and Africa)
-
Alter & Co
- Bilingual PR and content consultant
Paris
2002 - 2010
- produced content of the Women's Forum (Publicis) 2010 partners English-language brochure
- created the visual identity and content of www.aynapartners.com in French and English
- conceived French and English content for L’Oréal marketing material (catalogues, brochures etc)
Other clients include: artists (photographer, foreign best-selling authors, award-winning film director), solopreneurs, startups
In Paris
-
AFX News Ltd (then a Financial Times/AFP jnv, now part of ThomsonReuters Group)
- Content production and management, copy editing
1998 - 2002
2000-2002 Senior editor for the Americas
- organized continental and cross-continental news coverage
- edited and optimized produced papers / content
- won 1st hit in publishing U.S. 2000 presidential elections final results
1998-2000 Senior reporter and sub-editor, Europe
- wrote in-depth analyses, exclusive interviews @ the World Economic Forum (Davos, Switzerland)
- reported on M&As in the U.S. and Europe; EU Commission Competition arbitraging; CAC40, DJIA and Nasdaq-listed companies
In London, Europe, Asia, New York
-
Bloomberg LP
- Journalist
New York
1996 - 1998
- Curated design of 1st multiple entry TV screen @ Bloomberg News
- Wrote news content for print and broadcast @ Bloomberg News and TV
- Produced dedicated "French brand" business news for Bloomberg Radio
In Paris and London
