Patrick FERRAND

En résumé

Entreprises

• Louis Vuitton - Marketing and Client Intelligence Director

  Paris 2015 - maintenant In addition to Director of Synergies below, in charge of:
  o Qualitative and quantitative studies to provide top management with strategic insight on markets, clients and competitors. Focus on brand awareness, desirability and brand activation;
  o High-level and operational client & product analyses to better activate merchandising and retail levers (global client database);
  o Competition Watch through ad-hoc research.

• Louis Vuitton - Directeur des Synergies Produits

  Paris 2011 - maintenant Within the Product Direction, and reporting to Senior VP, in charge of:
  o Show rooms and Buying sessions;
  o Optimisation of Merchandising function and Retail Assortment management across product categories ; Merchandising performance reporting;
  o International Marketing : transversal collection launch plans and modellarios (Cruise, Shows, Summer, Prefall), Priority calendars (products, communication, training, VM).

• LVMH - Fendi - Chef de Programme Finance, Retail, Supply Chain Planning

  2005 - 2011 Responsable du Controle de Gestion Retail global
  
  Responsable back office Pays émergents (Moyen-Orient, Inde)
  
  Directeur de programme Finance, Retail operations et Supply Chain Planning (prévisions de ventes, distribution centrale et locale, target stock, gestion de ruptures)

• Accenture - Senior Manager

  Paris 1995 - 2005 Business Process Reengineering, Project Management, IS design and implementation in Finance, Supply Chain and Procurement in many industries and services.

Formations

• Ecole Supérieure De Commerce EDHEC Grande Ecole

  Lille 1990 - 1993 Finance

Réseau

• Antoine CHAMPAIN

• Cécile TAGNARD

• Christophe ECOLLAN

• Jean-Christophe LOUBET DEL BAYLE

• Julien GAISNE

• Karim MAATOUG

• Louis-Carl VIGNON

• Muriel LESCANNE GOSSELIN

• Pierre LANGLADE

• Sophie-Wanda GRAISSIN