Menu

Romain CHAUQUET

ANNECY

En résumé

Sales, marketing, product development skills to ensure global new responsibilities in the sport management.

Entreprises

  • PRYDE GROUP - Snowsport manager

    2008 - maintenant _ Marketing and Sales Management of a snowsport distribution in Europe (countries France, Spain, Portugal, Benelux) Turnover 3 m€
    _ Setting up the sales and MKT strategy
    _ Taking over all orders process ( 2 M€) to suppliers .
    _ Managing the sales forces (reps agents, and Market countries managers)
    _ Coordinating Marketing, sales with all brands distributed (California)
    _ Defining the overall budget and objectives, and supervised snowsport profitability indicators
    _Participating actively to International Marketing Task Force ( California)
    _Presenting product range to main international account customers and the press.
    _Organising events to promote brand name awareness to press, retailers and consumers.
  • TWINNER (INTERSPORT GROUP) - Market manager Outdoor Products

    2005 - 2008 Marketing and Sales Development

    _ set up the marketing mix taking in consideration to the global company strategy.
    _Developed product & supplier referencing strategies, taking into account various distribution network needs.
    _ analysed product gear and market information in order to select and choose the appropriate products for client retailers to establish a coherent global selection.
    _ Organised focus groups with retailers and consumers to validate the product selection.
    _ Transacted centralised invoicing contracts and negotiating net product prices with suppliers.

    Distribution and Merchandising Support:

    _Presented the strategy and the global selection guide to the retailer network.
    _Set up sales tools (consumer catalogs and promotional brochure)
    _Organised events to promote brand name awareness to press, retailers, suppliers and consumers.
  • DYNASTAR SA (ROSSIGNOL- QUIKSILVER GROUP) - International Product Manager

    2002 - 2005 Brand Strategic Marketing Development
    _Set up brand strategic positioning
    _Supervised brand profitability indicators
    _Developed product mix in relation to associated budgets
    _Drew up snowboard product specifications plans (boards, boots and bindings) taking into account fashion trends and competitor positioning.
    _Scheduled international focus groups with consumers, retailers and athletes.
    _Defined FOB and retail price aims.
    _Coordinated Marketing, R & D and Production relationship (Europe and Asia)
    _Organized International Marketing Task Force.

    Distribution and Merchandising Support:
    _Set up sales tools (consumer and retailers catalogs, brochure, POP, etc...)
    _Presented range of products to our main international account customers, distributors and the press.
    _Defined product line volume targets with the sales department

    Management :
    _Managed a small marketing team
    _Interviewed candidates for recruitment
  • GRANDS CHAVIN SNOWBOARDS - (ROSSIGNOL GROUP) - R & D, Quality and Process Manager

    1998 - 2002 R & D / Process / Method:
    _ Planned and organized product launch from conception stage to the series production stage.
    _ Budgeted production investment to manufacture new product
    _ Adapted and developed new process to improve productivity, quality, reliability and esthetic of the product.
    _ Studied developed technical and design evolution, taking account of budgets and production capacities.
    _ Developed technical arguments in accordance with the latest innovations.
    _ Wrote specifications of raw materials and final product to source new suppliers.

    Management:
    _ Managed a team of engineers and technicians.
    _ Chaired monthly information meeting for all the production and development staff.
    _ Interviewed candidates for recruitment and for annual appraisal

Formations

Pas de formation renseignée

Réseau

Annuaire des membres :