Menu

Virginie DARBON

PARIS

En résumé

Mes compétences :
Fashion
Communication
Social Media
Marketing
Luxury Goods
Blogging
Digital
Google+
Corporate Banking

Entreprises

  • RODIER Ready-to-Wear company - Retail Marketing Coordinator

    maintenant • Set up of the commercial strategy by implementation of actions plans (Mother’s day, Christmas incentive, stores challenge…)
    • Sales & Competitor analysis to maximize sales (sell-thru analysis, KPI follow-up)
    • In charge of the Marketing strategy in stores (CRM actions, Visual Merchandising concept, events)
    • Developed training & selling tool in order to help the sales associate to better understand the new strategy (PLV Kasha et Cashemire, Look book Collection AH09)
    • Follow-up of client database (CRM action plans) and develop specific action plans
    • Worked closely with the press office / coordinate press & marketing strategy to satisfy management guidelines
  • JAY AHR Fashion Designer - Assistant Showroom

    maintenant • Commercial Assistant during selling campaigns (meetings with buyers and PR representatives)
    • Sales analysis and Budget projections for Wholesale accounts
  • JAY AHR Fashion designer - Marketing Coordinator

    maintenant • Marketing & Wholesale Assistant (worked on business development strategy)
    • Managed showroom during Paris selling campaigns & in charge of developing relationship with wholesale accounts
    • Follow-up of the order process (Purchase order, Reorder, Return, Repairs) & Customer Service
  • Digital Artists | Profil | Smith & Smith | Urban Talents - Model & Actress

    2015 - maintenant
  • VIRGINIE DARBON PARIS - Stylist & Creative Consultant

    2014 - maintenant Virginie Darbon is a freelance Stylist & Creative Consultant based in Paris, offering style consultancy for Fashion and Luxury brands, magazines and celebrities. She is also doing Community Management for Fashion, Luxury goods & Art industries. Passionated about Fashion, Beauty, Art & Digital in every sense, on her free time, she shares it through her blog: www.virginiedarbon.tumblr.com

    Blog & Social Media
    Follow me @virginiedarbon
    www.virginiedarbon.tumblr.com
  • RIVES - Community Manager

    2013 - 2014 RIVES is a luxury tailor made to measures makers of shirts, suits, coats, jeans and men accessories. Since 2010 it has revisited the old codes of made to measure to offer the best service with the best quality fabrication. Tradition meets Fashion.

    www.lesdandys.com

    Management & development of editorial content on social media platforms
    Building visibility & credibility,
    Reporting
  • BNP Paribas - Writer Electronic Publishing

    Paris 2013 - 2013
  • BNPPARIBAS - Assistant at IRB Corporate Banking // International Retail Banking

    Paris 2012 - 2012
  • Lambert and Associates - Assistant Account Executive Holt Renfrew

    2011 - 2011
  • M a r i e s e g u y Paris - Commercial & Press

    2010 - 2010 www.marieseguy.fr
  • RUINART Champagne LVMH Group - International Communication Assistant

    2008 - 2009 • Hosted and organized national (Valentine’s Day box Launch– My Sweeter Half) & international (Dom Ruinart Launch– « Bouquet de champagne » by Maarten Baas) events
    • Creation & optimization of press files/ Realization of press reviews and media estimations
    • Worked closely with the Communication director and PR
  • ANDAM Fashion Awards French National Association for the development of the Fashion Arts - Management Assistant & Event coordinator

    2007 - 2008 • Implementation of communication strategy (visibility, positioning, launch of the competition)
    • Partnership prospecting such as (LVMH, Yves Saint Laurent, L’Oréal, Longchamp, Swarovski, Les Galeries Lafayette) and professionals being susceptible to be members of the jury
    • Research on the international scene of potential prize-winners, analysis of files, preselection of the candidates, deliberation with the members of the jury (Prize-winner 2008 : Gareth Pugh)
  • American Apparel AA Paris Concept Store - Sales Associate

    2007 - 2007
  • M.A.C Cosmetics Paris Estée Lauder Group - Trade-Marketing & Product Assistant

    2006 - 2006 • Participated on the conception and to the follow-up of the Marketing plan, the marketing studies: business intelligence and market studies, update and exploitation of the database for promotional actions, assist in the preparation of product knowledge
    • Operational follow-up of the projects (launches of products / collections, relations with the managers of 35 selling points)

Formations

  • ESA 3 - École Supérieure De Commerce (Paris)

    Paris 2005 - 2008 Master II Marketing & Communication

Réseau

Annuaire des membres :