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Alain ROCHE

COURTABOEUF

En résumé

Pas de description

Entreprises

  • Hewlett Packard - Communication Manager

    COURTABOEUF 2015 - maintenant Since 2015 Communication Manager Hewlett Packard Enterprise France (HPE)
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    Drive & Manage all external Communications ( Press, Analyst, Corporate)
    Position HPE in the new style of Business
    Act as a trusted advisor at HPE Management team
    Close / strong cooperation with Marketing Director to leverage plans
    Create & Lead a weekly WebTV “ Virage Digital” / DecideursTV on the

    2011-2015 Corporate & PR Enterprise Manager HP France
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    Manage MD executive Communication, Crisis management,
    CSR communication For HP France
    Drive & Manage HP press enterprise Business communication (EG ,ES, Software)
    Lead Thought Leadership PR/AR communication plan
    Demonstrate Enterprise Product leadership/innovation
    Focused messaging in all announcements on innovation & differentiation
    Promote customer , partners stories in IT & business press
    Position HP as a Leader in SMB

    2005-2011 HP Entreprise Press & Analysts Relations Manager
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    Drive & Manage HP press & Analysts enterprise communication
    Support a press & Analysts communication plan focus on the key hp business &
    awareness priorities

    2000-2005 HP Software Marketing Manager
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    Responsible of HP Software Marketing Activities for France.
    Investigate, leverage & use local market opportunities
    Drive key marketing initiatives & programs to maximise
    HP Software awareness and to generate leads for all sales channels
    Manage relationships with key partners, and influencers
    Align HP Software Activities with HP Marketing programs & build close
    relationships.

    97-2000 HP Software Business Development Manager
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    Manage all products introduction
    Develop the sales tools & train the sales force
    Support sales organization in pre-sales in large deals

    95-97 HP Software Channel Sales Manager
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    Drive & Manage the Software Channel in France
    Responsible for the channel Quota Achievement
    Develop strong relationships with selected System Integrators like Cap

Formations

Pas de formation renseignée

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