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Floris LANDI

Geneva

En résumé

As a professional designer with extensive experience in both print and digital media, I am always seeking to push the boundaries of creative expression and explore new challenges. My enthusiasm for design is matched by my attention to detail and innate ability to bring fresh and innovative ideas to projects. I have a wealth of professional experience, having worked in a variety of industries and countries, and I am confident in my ability to manage projects, including deliverables, milestones and budgets. I am a team-oriented individual with excellent communication skills and a proven track record of collaborating effectively with clients and partners. I am highly organized, able to prioritize effectively in deadline-driven environments and deliver high-quality results. I am a driven and proactive individual who sees each new opportunity as a chance to grow and advance my career.

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Area of expertise
Editorial Design (annual/institutional reports, advertising, press kits)
Branding/Co-branding and Visual Identity
Digital Media (social media assets, shareables, data visualization, infographics)
Word/Powerpoint templates development
Image Editing/Retouching
Prepress Printing
Multilingual design solutions: Chinese, Japanese, Arabic, Russian

Entreprises

  • World Economic Forum - Senior Associate, Graphic Designer

    Geneva 2010 - maintenant The World Economic Forum is an independent international organization committed to improving the state of the world by engaging business, political, academic and other leaders of society to shape global, regional and industry agendas.

    Core responsibilities at Forum headquarters:

    - Designing and formatting institutional materials, including reports, brochures, books, flyers, newsletters, presentation boards, event documents and signage
    - Developing a strong corporate identity matrix to create a user-friendly library of pre-approved marketing templates for commonly-used communications and media
    - Project management - working and coordinating constructively and effectively with hundreds of Forum colleagues at all levels within the organization, as well as with secondees, partners and suppliers outside the organization
    - Best practices - demonstrating flexible work practices, accuracy and time efficiency with an intensive and uneven workload; introducing rapid and numerous changes to documents in collaboration with other Forum teams or feedback from partners

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    Core responsibilities at Annual and Regional Meetings:

    Annual Meeting, Davos, Switzerland – January 2011, 2012, 2013, 2014
    Annual Meeting of the New Champions, People’s Republic of China – September 2012 (Tianjin), 2013 (Dalian)
    World Economic Forum on Middle East and North Africa, Jordan – May 2013

    These meetings bring together some 3,000 executive business leaders, international political leaders, selected intellectuals, experts and journalists.

    - Managing multiple publications projects and work assignments simultaneously, collaborating with a broad range of Forum internal and external staff in Switzerland and local staff, including volunteers
    - Learning interpersonal skills both in person and by phone, with high professionalism
    - Collaborating with editors and photographers to produce session summaries and a full meeting report of excellent quality immediately after the meeting
  • Platines Agency, Geneva, Switzerland - Lead Graphic Designer

    2009 - 2010 Platines Agency is a creative studio specializing in visual identity, logotype, branding, press kits.

    - Executing design concepts that are suitable for the client, both esthetically and in tone or register. Working with clients to discuss and determine layout design
    - Full range follow-through on creative work, from concept to pre-press and production
    - Interacting with internal clients; working closely with marketing, developers, production teams to develop and implement design solutions
    - Responsible for articulating and defending conceptual and directional choices
    - Performing pre-press activities to prepare labeling artwork for print suppliers. Assist Labeling Project to resolve issues with print suppliers and manufacturing
  • Brandstorm Inc., Los Angeles, USA - Graphic and Packaging Designer

    2008 - 2009 BrandStorm Inc. in an importer of unique superfoods from around the world. It has become a major player in the Organic and Natural Food Industry and develops exclusive brands for the US market.

    - Conceptualizing and executing food/drink packaging concepts which include name branding, colors, package shapes, stackability, storage costs, consumer awareness, competition Projects included: sales collateral, logos, flyers, photo retouching, food and drink photography for advertising and packaging, signage/large format, and point of sales marketing pieces
    - Designing and delivering signage, booth designs, promotional materials and more for client sales, events, etc.
    - Creating campaign elements for social marketing campaigns working with the internal Marketing team to ascertain client needs
    - Working with vendors and determining production of materials including gathering printing bids, packaging artwork and assembling final layouts for printers, preparing notes and instructions for printers and other vendors
    - Participating in and contributing to brainstorm sessions, consistently demonstrating a high sense of creativity. Foresight and good design judgment in developing and applying marketplace trends (e.g. competitive graphics, styles, etc.)
    - Participating in Natural Products Expo West, Anaheim, CA, USA: The world's largest natural, organic and healthy products trade show
  • Blue Note, Valence, France - Graphic Designer

    2007 - 2008 Blue Note is a full-service event design firm specializing in customized design innovations for private and corporate functions.

    - Designing and producing a range of print and interactive projects including logotype, advertising, photography, invitations
    - Responsible for articulating and defending conceptual and directional choices
    - Directing all phases of creative work from concept through production
    - Working on a wide range of events, including conferences, exhibitions, fashion shows, weddings, ceremonies and festivals – Planning and Coordination services working closely with event managers
  • Sisticom - Webdesigner

    2006 - 2007 Sisticom is a web agency specializing in Internet strategy, B2B websites, Web portals and Web Marketing.

    - Designing, illustrating and providing layouts for a variety of web projects ensuring that each adheres to the established look and feel, is compelling to the customer’s satisfaction
    - Designing layout and templates for maximum usability, working with web developers to apply style and user interface design to web applications
    - Creating user interfaces, using front-end code in HTML, CSS and basic JavaScript to interface with backend code
  • Oxbow - Graphic and Web Designer

    MERIGNAC 2005 - 2006 Oxbow is a clothing and athletic equipment brand covering a vast array of disciplines (surf, snow, kite, freestyle skiing or windsurfing).

    - Projects included: logos, flyers, magazines, apparel, press kit, custom design surfboards/snowboards, image editing/retouching, photography, signage
    - Working directly with the creative director, with direct access to all other collaborating team members (fashion designers, marketing agents, sales representatives etc.)

    Main projects:
    Developing the Oxbow Escape Tour identity/campaign (12 international athletes, 12 destinations, 12 snow/surf trips and 12 short films)
    Launching the first Oxbow shop online

Formations

  • EID EUROMED TOULON - Ecole Internationale De Design

    La Garde 2004 - 2006 Master Design Graphique & Multimedia

    Graphic and multimedia design, Project Management, Labs, Global Design/Creativity
  • IUT De Chambéry

    Le Bourget Du Lac 2002 - 2004 DUT Services et Réseaux de Communication

    Communication and Media Studies, France, IT, Design, Digital Media and Communication, Marketing Communication and Advertising

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